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Coalition Building

/ˌkoʊəˈlɪʃən ˈbɪldɪŋ/noun
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Coalition building is the strategic process of forging alliances between groups, organizations, or individuals to pursue shared objectives and amplify influence. In today's interconnected world, it's essential for navigating complex negotiations in politics, business, and social movements, often involving careful diplomacy to balance diverse interests and prevent breakdowns.

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In the 1994 South African elections, Nelson Mandela's African National Congress mastered coalition building to form a unity government, which helped end apartheid and foster reconciliation, surprising many by reducing ethnic violence by over 90% in the first year through strategic inclusivity.

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