Culture & Societyfreq · 0via Dusty Flow

Hype

/haɪp/noun / verb
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Hype is the exaggerated promotion or buzz created to build excitement and anticipation around a product, event, or idea, often amplifying its appeal beyond its actual merits. In today's fast-paced digital world, it's a double-edged sword in marketing, driving viral trends and sales spikes while risking backlash if reality doesn't match the inflated promises.

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